Brilliant Shit Is F!@#$ing Brilliant

Surprise! I wonder if they forgot that I still have posting rights?

Anyway, I have to tell you: I do not consider myself a Whedonite. I’ve been content to watch a handful of Buffy the Lesbinator or whatever it was called here and there, but never sought it out. Friends have introduced me to Firefly, which again was fun but not something that inspired me to run out and acquire the DVDs to devour.

But then something different happened. Something…horrible. Dr. Horrible’s Sing-Along Blog, to be exact.

Now, again, as a non-Whedonite I came upon it somewhat late, after the official run of the first three acts of the mini-musical was over (a fourth and I believe final act is in the works). But friends plied me with it, and like a cheap wine, it was mildly, comfortably intoxicating (and not too harmful to my wallet).

But Dr. Horrible’s Sing-Along Blog isn’t just incredibly entertaining (especially if you’re the kind of person who likes to, y’know, sing along): it’s an awesome marketing tactic. The episodes were free (for a limited time), and yes, people are passing around all three acts like crazy. But Whedon funded the entire production himself, which has the handy effect of making people want to pay for it to make sure that all the people who created it– who provided entertainment –are rewarded for it. HOW CRAZY IS THAT?

Already t-shirts are up on J!nx, where the Dr. Horrible twitter says there will be additional merch in the near future. And a DVD is in the works with “amazing” extras, including video auditions from fans to enter the Evil League of Evil (Dr. Horrible’s favored villain union) and a musical commentary. Yes, a musical. commentary. Oh, and the episodes are up on iTunes and Hulu for those who missed the original run.

So I implore those of you who may have already illicitly enjoyed the show to go and do so legally, so that we might encourage this kind of insanity in the future. Also, My Little Horrible. Mwahaha.